Crafting authentic
brand identities for Latina entrepreneurs ready to shine!
Build the high-profile brand your business deserves.
Branding for Latina service providers who want to raise their profile, charge their worth, and create a legacy.
We research and strategize, study marketing trends, brainstorm and ideate, and acknowledge your needs first
Why Us?
We love helping women like you uncover what you’re really capable of. And your business is full of potential
We design with intention, so your brand not only thrives today but builds the legacy you want for tomorrow.
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When you put so much heart and soul into the work you do, you deserve to work with a designer who doesn’t just see you as another client.
We create a visual brand identity that truly represents your business, your values, and your mission
What we value
Be respectful
Do Good
VALUE 3
VALUE 1
VALUE 2
Live with integrity
Our piece of paradise is a judgment-free zone! We value your feelings, opinions, and feedback… and always welcome open communication.
Being honest and moral in everything we do (in both our personal AND professional life) means we get to show up as the best version of ourselves for YOU too!
It’s easy to allow negativity to fill our lives, so we’re on a mission to partner with like-minded women who aren’t taking the “easy” road. We want to do better and help YOU do the same!
From one woman to another, I love the idea of supporting you. Because behind this business, I’m a woman on a mission to use my strengths to help others… Just like you.
My house is filled with creative assistants (aka my 13 pets!) and they hold me accountable 24/7.
And between digging into my fave foods (pupusas = designer fuel) and making time for hobbies (yes, you CAN be a quiet puzzle-lover who enjoys loud concerts!)...
I’m usually found attached to my computer, working on creating purposeful designs for brands like yours!
Lorena Roque
she/her
CREATIVE-IN-CHIEF
We go beyond design
When you partner with Del Trópico, you’re getting:
Years of formal education, in-house design experience, and online marketing expertise.
The ambitious and passionate mind of a woman who relocated from El Salvador to LA to make a bigger impact on more lives.
A committed designer who loves to collaborate and help you reach your ideal client with the perfect visual elements.
