Imagine having a brand
everyone-who-matters loves
you, your community, and even your next big partnership
i need your help
You’ve been so busy building for others that your own brand has taken a backseat.
Now it’s your turn to shine—let’s create the brand you deserve.
Trust me I’ve been there
OWN MY BRAND
No fluff, just real insights to help your brand stand out and thrive.
TURN YOUR BRAND INTO
Build a brand you, your community & your next big partnership will love. Get tips, strategies & insights!
Build a brand you, your community & your next big partnership will love. Get tips, strategies & insights!
Way we can help you
own your brand
Stop saving your dream brand to a Pinterest board—let’s bring it to life! We’ll create a brand identity that aligns with your mission and attracts the comunidad that needs you most.
La Jefa Glow-Up
Branding + support
let's glow up
Got the brand, but still rockin’ a link in bio instead of a website? Let’s change that! Imagine a site that matches your brand’s energy: seamless, stunning, and pro-level like you.
La Jefa Online
website + support
ditch the link in bio
Still DIY-ing your brand? Let’s change that. Get a high-end brand + website, done right, so you can pour your energy into what you do best and get back to what you love most.
La Combi Completa
brand + website
Glow & Grow
Feeling stuck in your brand? You’re not alone. In this full-day intensive, we’ll define what makes your brand unique and build a strong foundation—so you can show up with confidence and level up.
La Jefa Backstage
brand strategy + direction
Glow & Grow
Meet your new bestie
A. k. a me, Lore!
As a first-gen Salvadoran, I help Latina founders build brands that honor their roots, elevate their presence, and attract bigger opportunities without hitting pause on their business.
As a first-gen Salvadoran, I help Latina founders build brands that honor their roots, elevate their presence, and attract bigger opportunities without hitting pause on their business.
get the tea
Licensed Esthetician and MSW
Working with Lorena has been a dream!
The entire process felt collaborative and fun. Absolutely, I would recommend you to anyone! You brought my vision to life, and elevated it!
- Elizabeth Palomares-Michael
social media expert
Working with Lorena was the easiest process!
I told her my ideas, showed her inspiration and she was able to create exactly what I imagined. She’s organized, professional and provides an outlook on branding beyond my expectations!
- Lauren Huizar
- MELISSA B
"Lorena is a gem!"
It was a such a pleasure to work with someone that is creative, open to new ideas, flexible and so talented. We appreciate how she practically became part of our team during the project working with her, always helping is achieve the ideal expectation. Gracias!
