It’s time to elevate your business with the
High Profile Brand & Online Presence
You’ve got the passion and expertise, but how do you translate them into a brand that commands 100K a year?
bOOK your free CLARITY CALL
Process
Let me guess, you’re juggling all the roles in your business, feeling overwhelmed by the endless design options, and trying to DIY your brand identity with free templates that just aren’t cutting it.
staying in this cycle is holding you back from reaching that 100K mark. Launching with a professionally designed brand identity is the key to breaking through and resonating with clients who are ready to invest in you.
bOOK your free CLARITY CALL
Your brand isn’t visually representing the powerful mission behind your wellness business.
DIY logos and templates make your brand feel amateur, not professional.
You spend hours on Instagram, but your brand still doesn’t attract the right clients.
Does this sound familiar?
The clients you attract aren’t aligned with your vision, leaving you drained.
Your inbox is empty, and inquiries feel like a distant dream.
You’re undercharging because your brand doesn’t match the value of your services.
bOOK your free CLARITY CALL
What If You Could…
Transform your brand into a magnet for ideal clients with a professional identity.
Stop waiting for inquiries—your inbox will be buzzing with the right opportunities.
Reflect the true value of your services and confidently set premium prices.
Say goodbye to amateur designs; get a cohesive, high-profile brand identity.
Work with clients who resonate with your mission and are excited to invest in your wellness expertise..
Step into the high-profile space you deserve with a brand that stands out.
bOOK your free CLARITY CALL
You don’t need another DIY fix.
You need a brand that works as hard as you do.
Don’t let another year go by with a brand that doesn’t reflect the powerhouse you are. With only 10 spots available, this is your chance to invest in a brand identity that truly resonates, attracts the right clients, and positions you for the success you deserve. Let’s create the brand that finally matches your ambition and sets you on the path to that 100K milestone.
bOOK your free CLARITY CALL
*only 10 spots lefts to enroll for this year*
Ready to make it happen? Book Your Consultation Now!
- angel o.
"We went from generating $500 in revenue a week to $500 in revenue per day."
Before working with Lorena, I struggled to balance creative tasks, leading to overwhelmed work and poor-quality content that didn’t reflect my brand’s value. After Lorena’s design expertise, our packaging now stands out on Amazon, driving nearly a 2x return on ad spend and turning our weekly revenue into daily revenue. The transformation has positioned us to scale to a $1M ARR business, with standout designs that save time and boost conversions. Lorena’s care and exceptional design made my brand look like a true industry leader.
the unique process
Key Results:
- Deep Brand Clarity: Complete an in-depth brand questionnaire to identify your mission, vision, values, and unique selling propositions.
- Clear Alignment: Participate in a kickoff call to address any questions, ensuring we’re fully aligned on the brand’s direction.
- Visual Strategy: Receive a creative brief and mood board that visually represent the brand’s direction, guiding all design and strategy decisions.
Your Brand's Essence
PHASE 01
Phase 01:
Key Outcomes:
- Visual Identity Creation: Design of primary and secondary logos, brand marks, and submarks, paired with custom typefaces and colors.
- Brand Presentation: A detailed showcase of how each design decision reflects your brand’s core identity.
- Targeted Refinement: Feedback integration ensures the final design resonates with your vision and target audience.
By the end, your brand will have a distinctive visual identity, setting the stage for standout recognition in the marketplace.
Your Vision to Life
Phase 02:
PHASE 02
Key Results:
- Platform-Specific Assets: Custom social media banners, templates, and launch assets tailored for Instagram, Facebook, and LinkedIn, reflecting your brand’s essence.
- Memorable Business Cards: Professionally designed business cards that leave a lasting impression, ideal for any professional interaction.
Brand Presence and Engagement
Phase 03:
PHASE 03
Key Outcomes:
- Tailored Landing Page: A custom-designed page that reflects your brand’s essence while optimized for conversions, guiding visitors through a seamless experience.
- Responsive Design: Optimized for all devices, ensuring fast loading times and a flawless user experience on both desktop and mobile.
- Action-Driven CTAs: Clear, compelling calls-to-action that motivate your audience to engage, driving results and conversions.
High-Converting Landing Page Creation
Phase 04:
PHASE 04
Key Deliverables:
- Comprehensive Brand Guidelines: Detailed documentation on how to effectively use your brand’s visual elements across all touchpoints to ensure consistency and cohesion.
- Full Asset Delivery: Final handover of all brand assets, giving you full ownership and control, ready for seamless implementation in your marketing efforts.
By the end, you'll have a complete set of assets and guidelines, empowering you to maintain brand consistency and make a strong impact in your market.
Your Brand Is Ready To Be Shown Off
Phase 05:
PHASE 05
I'm lorena or lore
for those that don't know me
Hola, I’m Lorena Roque, the creative soul behind Del Tropico Studio. As an only child and a first-generation immigrant from El Salvador, my journey has been deeply rooted in honoring my heritage and building a legacy for my mom, dad, and future children. They are the driving force behind everything I do.
With over 8 years of experience as a graphic designer, my passion lies in helping fellow Latina solopreneurs create brands that not only stand out but also honor their rich cultural heritage. I believe that a powerful brand identity is more than just visuals—it’s a reflection of who you are and the incredible value you bring to the world.
Licensed Esthetician and MSW
Working with you has been a dream!
The entire process felt collaborative and fun. Absolutely, I would recommend you to anyone! You brought my vision to life, and elevated it!
- Elizabeth Palomares-Michael
social media expert
Working with Lorena was the easiest process!
I told her my ideas, showed her inspiration and she was able to create exactly what I imagined. She’s organized, professional and provides an outlook on branding beyond my expectations!
- Lauren Huizar
- MELISSA B
"Lorena is a gem!"
It was a such a pleasure to work with someone that is creative, open to new ideas, flexible and so talented. We appreciate how she practically became part of our team during the project working with her, always helping is achieve the ideal expectation. Gracias!
WITH a high profile brand YOU WILL...
1
with a professional brand identity that reflects the value and passion behind your work.
2
who resonate with your mission and are ready to invest in your wellness expertise.
by letting us handle the heavy lifting, so you can focus on serving your community and growing your business.
to stand out as the go-to wellness expert for your audience, even in a competitive space.
4
3
Charge what you're truly worth
Attract your dream clients
Stand Out with a Competitive Edge
Save time and energy
Elevate your online presence
book free clarity call
Frequently asked questions
FAQ
Ideally this will take 5 weeks to complete. This timeframe can vary slightly based on your feedback and availability, but we'll keep you in the loop every step of the way. Of course, unexpected situations can arise, and we understand that flexibility is key. Our goal is to deliver a your brand within the 5 week timeframe while honoring your schedule.
I don't just focus on logos. I take a holistic approach to branding, considering all aspects of your brand identity. Where I present 1-2 premium solutions for your needs where you get a feel and full picture of your new brand. Which helps eliminate decision overload, paralysis and friction!
When you partner with Del Trópico, you’re not “just” getting design.
You’re getting years of formal education, in-house design experience, and online marketing expertise to give you a holistic approach to branding.
What we ask from you is to be available for meetings, feedback, and communication during the 5 week process! It would be ideal you have brand photos and copy we can use for your landing page. You’ll also need to make sure you have a good grasp on your business foundation like your goals, competitors, target audience, etc. If you need help with your brand strategy I got you, join Latina Brand Strategy Academy.
